Revise Content Calendar is your Go for Marketing Drive What is most important in preparing a content calendar? You can find several content calendar templates and tips from your favorite blogs, however coming up with a plan that will obliterate the competition will have to be tuned to your target audience. The most important part
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The term content strategy has been used in the industry as the management of media and has particularly been popular in the web development since the 1990s. Content strategy is generally recognized as user experience, design and other ways of managing how information is delivered to the users. To ensure your content meets both your
Continue readingBusiness today is all about going ‘digital.’ Digital marketing allows businesses to target and track specific markets for better ROI. Whether the business is big or small, making the shift towards digital is definitely worth it. But before you do that, here are some things to keep in mind. 1. What KPIs are you measuring?
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Ottawa, the capital of Canada is one of the largest cities in the country. For most businesses in a city like Ottawa, SEO is hardly a concern. There are very few who actually take measures to improve their rankings. Others? They do it less often. When someone searches for a keyword in Ottawa, it usually
Continue readingSEO or Search Engine Optimization is the process of increasing the traffic to a website by means of high-quality content. All websites don’t get traffic of high quality. There are certain techniques website owners need to carry out to generate that traffic. These techniques are part of search engine optimization strategies and make your website
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Web technology has taken a huge leap forward in the last few years. Thanks to this boom, companies can now get online quite comfortably. Solid web development frameworks such as CakePHP and Joomla! are fun to mess around with, when it comes to developing creative, compelling websites that can generate a ton of revenue! Keyword
Continue reading‘Digital’ is the way to go today. No business can function without it. So, digital marketing forms an important aspect of our lives. Hence, digital marketing agencies have become the backbone, not only of online businesses but all kinds of businesses and services. Internet marketing today The internet marketing of today is way different from
Continue readingWeb content as we know it, has changed tremendously in the past few years. It is now vital to ranking higher in search results. Because digital marketing relied heavily on SEO, search result rankings dropped drastically when Google introduced the Panda update to its algorithm. The update made unbelievable changes. Those websites that were once
Continue readingTraffic generation is the most important part of internet marketing. All businesses need to generate leads. And leads come from website traffic. So, all online marketers need to generate traffic to their websites. Web traffic is of two types: Paid Traffic Paid traffic is crucial to a business. It’s the fastest way to gain prospective
Continue readingHave you started a new business? Are you thinking of landing your first contact? The thought sounds exciting, doesn’t it? But before you start sending out those emails, you might want to know a thing or two about unsolicited emails. You don’t want to send this kind of emails as you may risk losing your contacts
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